Social Articles - Writing and Speaking

Are you scared of public speaking? Here are some tried and tested tips to help you overcome your fears and perform to the best of your

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ability.

Put in the Preparation Time
Many speakers worry about forgetting what they want to say whilst on stage. Defeating this f

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ar is completely under your own control. Work out exactly what it is you want to say and then practice, practice, practice. If you are

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

eally nervous, practicing your presentation ten, twenty or even thirty times can create a real sense of confidence.

Visualise Success<

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

br> Don’t allow yourself to dwell on negative thoughts about a forthcoming presentation. When you catch yourself thinking negatively,

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

eplace the thought with a powerful, positive image of you succeeding in the presentation. Take a tip from elite athletes and try spendi

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

g fifteen minutes each day, sitting with your eyes closed and visualising the successful completion of your speech from beginning to en

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

d. It works because your subconscious can’t tell the difference between a real and imagined experience. So, see, hear a feel yourself g

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ving a great presentation. Hear the words of the audience members as they congratulate you on a fantastic, interesting speech.

Take so

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e Exercise
Exercising before a speech or presentation is a great way to relax the body and reduce nerves. Try going for a jog or e

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

en just a walk around the building before you go on stage. The endorphins released by your body, will give you a nice relaxed feeling t

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

hat helps control the physiological symptoms of public speaking fear.

Meet the Audience
Meeting the audience before a speech can

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

eally help to calm your fears. You will see that they are not the ‘audience monsters’ you imagination might otherwise create! Take time

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

to shake hands with people as they arrive and exchange a few words. Remember – a stranger is just a friend you haven’t met yet.

Make E

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ye Contact
Making eye contact helps you to realise that you are having a conversation with lots of other individuals rather than a

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

impersonal ‘audience’. Start by making eye contact with some of the people you already know or those you met before the presentation.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

hey want you to succeed!

Record your success
When you’ve completed your presentation, make a note of how it went. How you felt a

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

nd how you can improve. Look back at your diary before your next speech and reflect on the fact that you did it before and you will do

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

t again.

Set Positive Goals
Finally, resolve to break out of the vicious cycle of public speaking fear by setting a positive goal

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

to become a competent, confident speaker. Find ways to develop your new interest. Read blogs, books and join Toastmasters International

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Many people who sell find themselves dreading it, doing it stressfully and being reluctant with networking. This is one of a series of articles to turn networking misconceptions into better understandings - and sales.

In this article I describe various advertising methods commonly used on the Internet. I get into detail discussing the application of those methods in certain business environments.

We all have short attention spans. This is exacerbated in these days of communication delivered in truncated, rapid-fire bytes. So when you are designing your presentation you need to factor in frequent ways to keep your audience’s attention. To keep your audience focused on you and your message right through your next presentation, try these four basic techniques.

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