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Social Articles - Article Marketing - Article Writers vs Article Marketers
Article writing and article marketing go hand in hand in my mind. In fact
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
, when I talk about great article marketing, in my mind this phrase inclu
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
des article writing.
At the same time, a very good discussion occurred r
At the same time, a very good discussion occurred r
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
ecently on the Ezine Articles blog, entitled "Writers vs. Marketers, Who
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
hould Win?" I made this a mandatory reading assignment for my mentees in
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
my Article Marketing Mentor Program, because this is a discussion to whic
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
h any serious article writer and marketer should contribute.
My take on
My take on
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
t is that it does not have to be either or, though it often is with most
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
writers and marketers. Since I am both, I know that you can be a writer a
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
nd a marketer.
The question I ended up asking on the Ezine Articles blog
The question I ended up asking on the Ezine Articles blog
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
was which one is more powerful, a writer that knows how to market or a ma
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
rketer that knows how to write?
My answer is the marketer that knows how
My answer is the marketer that knows how
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
to write wins every time. Why? If you use one of the definitions of mark
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
eting that says marketing is simply letting others know what you do, then
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
you can see how the marketer will be better able to get the word out abou
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
t his or her article than the writer who writes an article and then tries
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
to figure out how to market the article.
In addition, a marketer that w
In addition, a marketer that w
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
ites will know how to leverage an article into many different consumable
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
forms of content, while the writer typically falls in love with his or he
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
r writing and just expects other people to show up and read their article
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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